Business Writing Skills

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Overview

To succeed in today’s business world, one must be able to write with clarity. A personalised approach to writing, based on identifying the recipient's needs, enables a clear and concise message to be delivered. At SELECT we appreciate that writing is a key method of communication for most people, and it is one that many people struggle with, especially when writing in your second language.

Business professionals at all levels want a quick and easy approach to almost any writing task. They will analyse their audience’s needs, organise their writing for maximum effectiveness and write in a clear, professional style.

Objectives

  • Learn how to organise your thoughts when writing a letter
  • Understand the different aspects of professional business writing
  • Identify the content and parts of a letter
  • Know how to analyse reader needs
  • Explore techniques in keeping your messages short and simple
  • Learn how to grab your reader's attention with a strong opening line
  • Feel more confident when preparing written documents
  • Know what to ask when writing and editing letters:
    • Reader: Who is my reader?
    • Organisation: What do I want to happen as a result of this document?
    • Lists: Do I repeat words? Do I use words like ‘also’, ‘next’, ‘then’ and ‘finally’?
    • Headings: What topics do I cover?
    • Style: How would I say this over the phone?

Course Content

Below is an example of the course content. The content can be 'tailored' to meet the exact requirements of the client.

Day One
Introduction to business writing
  • Grammar used in professional business writing
  • The documentation triangle
  • The four stages of writing
  • The art of good writing
Professional language
  • The difference between U.S. and U.K. language
  • Using simple English vocabulary for clarity
  • Removing unnecessary words and phrases
  • Using sentences and paragraphs
  • Punctuating appropriately
  • Vague or specific
  • Negative or positive language
Building the main body
  • Making the main purpose clear
  • Writing concise openings
  • Writing pro-active endings
  • Logic and sequence
  • Correcting poorly written letters
Day Two
E-mails
  • Appropriate use of e-mails (when to make a telephone call instead)
  • Common problems associated with e-mails
  • Writing skills for drafting e-mails
  • Attaching files to messages
  • E-mail ‘accessories’
  • E-mail security policies
Memos
  • The role of the internal memo
  • Writing the text of a memo
  • Common problems associated with memos
Faxes <
  • Faxing business correspondence
  • Using reference numbers on documents
  • Referring to business correspondence by telephone

Methodology

The foundation of our training is anchored in activity-based experiential learning. This methodology takes into consideration different learning and communication styles, and more importantly language and cultural differences. It is through active participation that the adoption and application of theory is expedited.

Our training team pays careful attention to planning and designing effective instructional methods essential for the transfer of knowledge. It is the creative skill of our management trainers and consultants that reveal untapped skills of the delegates through:

  • Group discussion
  • Individual and syndicate activities
  • Individual and group tasks
  • Case studies
  • Role plays
  • Audio and video evaluation
  • Action planning
  • Experiential learning games
  • Presentations
  • Assessments
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Tags:

Date

21 Jun 2020 - 22 Jun 2020

Time

8:00 am - 2:00 pm

Cost

AED3,600.00
Dubai

Location

Dubai
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