Business Etiquette


No schedule at the moment

If you have three or more candidates or you would like to run this course as an in-house programme, please contact us.


Success in any industry relies on relationships, whether with co-workers, clients, suppliers or investors. When you are well-mannered and considerate in dealing with others, you create engaging, productive and long term business relationships. As such, it is important to learn, not just the technical side of a business, but how to conduct one’s self in the company of others.

This is where business etiquette comes in. This workshop will introduce participants to business etiquette, as well as provide guidelines for the practice of business etiquette across different situation covering all forms of business etiquette: communication etiquette, telephone etiquette, meeting etiquette, e-mail etiquette, voicemail etiquette, business cocktail party etiquette, wardrobe etiquette, and more. It is specifically designed for those that want to polish their skills and improve their professional image. Information is presented in a humorous, relaxed style that cuts to the heart of today’s etiquette concerns.


  • Understand why etiquette is important
  • Know how to manage business introductions, meetings, dinners and events.
  • Greetings and introductions
  • Spatial arrangements: How to decide on proximity (standing/sitting) and why?
  • Proper manners for meeting
  • Professional presence – correct attire
  • Etiquette in the workplace
  • Etiquette at business meetings
  • Etiquette at business functions and trade shows
  • Communication guidelines
  • Confidence in all areas of business etiquette
  • Clarity on the etiquette of communication to set you apart from the competition
  • Creating greater ease in all business situations


Below is an example of the course content. The content can be ‘tailored’ to meet the exact requirements of the client.

Rules of Good Business Etiquette
  • What is etiquette?
  • IMPACT Rating: Integrity, Business Manners, Personality and Style, Appearance, Considerate and Tactfulness
  • Communication: face-to-face, e-mail, letters, memos, etc.
  • Body language
  • Barriers to communication
  • Overcoming the barriers
Dealing with People
  • Meeting people for the first time
  • Creating a positive impression
  • Clothing
  • Proximities
  • Building relationships
  • Dealing with your boss
  • Assessing your own performance
Business Meetings
  • Different types of meetings
  • Formal versus informal meetings
  • Meeting behaviour
  • Roles in meetings
  • Meeting etiquette
Building Personal Credibility
  • Understanding different communication styles
  • Identifying your own behavioural styles, the styles of co-workers and clients
  • Using intellectual property
  • Conflicts of interest
  • Accepting and receiving gifts
  • Maintaining quality of products and services
Etiquette over the Phone
  • Making the first call
  • Receiving calls
  • Organising your phone calls
  • Telephone etiquette
  • Managing interruptions
  • Conference calls
  • Mobile phones
  • Dealing with difficult clients
  • Appropriate use of e-mails (when to make a telephone call instead)
  • Common problems associated with e-mails
  • Writing skills for drafting e-mails
  • Organise your e-mails logically
  • Placing information for greatest impact
  • Organising paragraphs in logical sequence
  • Ensure the clarity and focus of each message
  • Translating technical language for non-technical readers
  • Attaching files to messages
  • Email ‘accessories’
  • Netiquette
  • Emoticons
  • E-mail Policies
  • Company E-mail Policies
  • Liability, Copyright Concerns and Computer Viruses
Making Introductions and Conversation
  • Identify the professional corporate guidelines for introducing people
  • Learn practically how introduce someone correctly
  • Know when to talk and when to keep quiet; ‘Less is more!’
  • Know when to and when not to shake hands
  • Knowing how to receive compliments
  • When to give a compliment
  • You have to give a gift: what to give?
  • Handling difficult and awkward situations tactfully
  • Avoid conversational mistakes and misjudgements
  • Practise reading the situation before ‘jumping in’
Dealing with the Challenging
  • Staying ethical when dealing with difficult people and difficult situations
  • Learn better ways with which to communicate and manage those whose actions make the process harder.
Attending Business Functions
  • Understand the guidelines that should be followed at international trade shows and conventions
  • Learn useful actions for mixing with different cultures successfully
  • When to give business cards
  • How to give business cards and what to do with the ones you receive?
  • How to respond if you have forgotten the person’s name?
  • How to remember names?
  • Role-play Simulation that will be recorded
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Abu Dhabi

P.O. Box 44705, Abu Dhabi,
United Arab Emirates
Phone: +971 2 6740340
Fax: +971 2 6743554

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for VAT purposes, only in the UAE


P.O. Box 334058, Dubai,
United Arab Emirates
Phone: +971 4 2566414
Fax: +971 4 2566424

Tax Registration Number:
for VAT purposes, only in the UAE